This week on the Hubba-UB show with Saul Colt and Bob Knorpp:
Saul chats with the CEO and Co-Founder of Nuvango, Drew Downs and well as the Director of Marketing and Communications Dawn Laing about their business, a recent re-brand and what it is like to move from a tech accessories company to a fashion focused business while keeping your customer base.
Nuvango was founded almost a decade ago as Geleskins. Geleskins was one of the first companies to offer custom art on protective options for iPods, iPhones, Laptops and other tech accessories.
In time the company grew, added new products like home accessories, art prints and they changed their name to Nuvango. As Nuvango they added clothing and an Art Gallery. Listen to the thought process that went into these decisions and learn where they will be focusing on next in their company life cycle.
For more information on Nuvango please go to www.nuvango.com
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